Tuesday, 15 March 2011

500 days to go to the London 2012 Olympic Games.

Sytner BMW dealers count down to the London 2012 Olympic Games

BMW are proud to have been chosen as the Official Automotive Partner for the London 2012 Olympic and Paralympic Games. And it's all thanks to their EfficientDynamics programme. By combining maximum performance with minimum energy expenditure BMW were more than able to meet the challenging CO2 emission targets set for the Games. Come summer 2012 over 4,000 of their vehicles will help athletes and officials make their appointment with history.

BMW want to help the athletes qualify and succeed at the Games too. Behind the intelligent technologies lies an understanding that even the smallest change can make a big difference to performance – something that every athlete knows. In the coming months BMW will be working with Games hopefuls to see how they can actively support them through world-leading technical expertise. BMW are calling it the BMW London 2012 Performance Programme. Watch this space. It's going to be an amazing journey.

500 days to go!

Four Team GB Olympic gold medallists – rowers Pete Reed and Andy Hodge and sailors Iain Percy and Andrew Simpson – revealed the Clock, which counts down to the evening of the 27 July 2012 in days, hours, minutes and seconds.

Present at the event were LOCOG Chair Seb Coe, Mayor of London Boris Johnson, OMEGA ambassador and world champion heptathlete Jessica Ennis, and President of OMEGA Stephen Urquhart.

The launch of the Countdown Clock is a key moment in the build-up to the Olympic and Paralympic Games. It is a reminder for people across the UK, as well as international visitors to the capital, that London will soon be hosting the greatest show on earth.

The steel Clock measures 6.5 metres high, five metres long and weighs around four tonnes. Its design reflects the look of the Games, with beams inspired by London and its connection with the Prime Meridian in Greenwich, the home of time.

LOCOG Chair Seb Coe said: ‘The launch of the OMEGA Countdown Clock is an important milestone for any Olympic Games and is something of a tradition within the Olympic Movement. It will be a daily and hourly reminder to everyone who visits Trafalgar Square that the countdown to the start of London 2012 has well and truly begun and that the greatest show on earth is soon coming to our country.

‘Athletes’ careers are based on timing and I hope that this milestone moment excites and inspires them to compete at the highest level in 2012. Athletes hoping to compete in the Olympic Games are in the final stretch of their preparation and the next 500 days will be crucial to them as their dream of competing in a Games comes closer to reality.'

Sytner BMW supporting local Olympic and Paralympic hopefulls.

Many of our Sytner BMW dealerships are supporting local athletes in the lead up to London 2012 by sponsoring them with a BMW.  Sytner High Wycombe BMW are supporting Paralympian Clare Strange who is hopeful to make the Wheelchair Basketball team at London 2012 and Sytner Sunningdale BMW are supporting team mate Helen Turner who is also hopeful to make the team.  Both Paralympians have been sponsored with BMW 3 Series Touring models which have been specially adapted for them and supplied through the Motability scheme.