Our #Hibernot Winter Event's took place from the 3rd-5th February, where we celebrating our favourite season
British Winter. It's cold, wet and gloomy. Daylight hours are scarce. Towns and cities are bathed in fluorescent light, while the countryside is wild and blustery.
But at Land Rover, we don't hibernate. Instead we celebrate all that winter offers. Our spirits are high when the mercury is low. We see the positives of the winter months, the glorious colour beyond the murky grey, and embrace the elements of nature that the season brings.
The #Hibernot Spirit
#Hibernot is about embracing everything the great British winter has to offer. We want you to enjoy your perfect winter's day. Perhaps that's exploring the cobbled backstreets of a charming English town, heading to friend's for a warming winter barbecue, or saying goodbye to the city for a bracing 5k run. Maybe you and your partner favour a windswept coastal walk, or an outdoor dip at a local lido, or taking in the big city's glorious Technicolour from the top of a ferris wheel.
Land Rover: the perfect Cars for Winter Adventure
Whatever your ideal winter scene is, our vehicles have all the tools you'll need to enjoy the best of winter. From driving aids such as Terrain Response or interior luxuries like a heated steering wheel, our cars feature technologies that make winter driving simpler and more fun, on-or off-road. Find the right Land Rover model for your Hibernot adventure: New Cars
Make more of Winter time
Between now and the start of spring, we want you to leave the comfy sofa and cosy warmth of your home behind and instead make the most of winter time. For the next seven weeks, every daylight hour is precious, so get out and enjoy what time you do have - and let us know how you've been embracing winter. To help you out, click here for articles and guides on photography, UK travel and winter driving.
Here are how some of our Retailers embraced Hibernot