Jaguar Land Rover Drives Forward Connected and Autonomous Vehicle Technologies​


Jaguar Land Rover showcased its latest Connected and Autonomous Vehicle technologies as part of the UK Autodrive demonstrations taking place at HORIBA MIRA today. In a UK first, Jaguar Land Rover is working with Ford and Tata Motors European Technical Centre to test connected technologies that will allow cars to talk to each other as well as the roadside infrastructure, such as traffic lights, in the future.

Connected and Autonomous Vehicle technologies are one of Jaguar Land Rover’s research priorities. It is creating a fleet of more than 100 research vehicles to develop and test a wide range of Connected and Autonomous Vehicle technologies over the next four years. Ultimately, these technologies will enhance the driving experience as well as making driving smarter, safer and even cleaner in the years to come.

Tony Harper, Head of Research, Jaguar Land Rover stated "We know that there’s a huge potential for these technologies in future vehicles around the world. Until now we have focused on communication between Jaguar and Land Rover vehicles, this collaborative approach is a major stepping stone towards all Connected and Autonomous Vehicles co-operating with each other in the future. Our aim is to give drivers exactly the right information at the right time and collaborations with other manufacturers are essential to help us deliver this commitment to our customers".

Jaguar Land Rover is developing both fully and semi-autonomous vehicle technologies to help the driver with the challenging or more tedious parts of driving whilst maintaining an enjoyable driving experience. The company’s vision is to make the autonomous car viable in the widest range of real life, on and off road driving environments and weather conditions.

Connected and Autonomous Vehicle Technologies

With Advanced Highway Assist the vehicle can overtake vehicles automatically as well as stay in its lane on the motorway without the driver having to touch either the steering wheel or the pedals.

Electronic Emergency Brake Light Assist warns drivers when a vehicle ahead brakes severely or unexpectedly. This is particularly useful when driving in dense fog or if the vehicle in front is out of sight.

Imagine travelling across central London or Paris without needing to stop at traffic lights because they are always on green. This could be possible with Green Light Optimal Speed Advisory. The car connects to traffic lights advising the driver of the best driving speed required to reach the lights when they are on green. This will improve traffic flow, CO₂ emissions as well as the driver’s experience.

UK Autodrive

UK Autodrive is a consortium of leading technology and automotive businesses, local authorities and academic institutions working together on a three year UK trial of self-driving vehicle and connected car technologies. It is helping to establish the UK as a global hub for the research, development and integration of automated and connected vehicles into society. It will also investigate other aspects of automated driving, including safety and cyber-security issues as well as the public’s acceptance for connected and autonomous vehicles.