Featuring over 50 products, the new MINI Lifestyle Collection ranges from articles of clothing to bags, cases and ingenious items for everyday use. A special product range for children rounds off the collection, along with alternative ways to get around on two and four wheels for young and old MINI enthusiasts alike.
The collection embodies MINI’s new identity, which was revealed as part of the brand’s refocus in June last year. With its clean and timeless stylistic idiom, distinctive design and high-quality materials, the collection conveys MINI’s design expertise and image of itself as a brand in ways that go beyond its cars.
The MINI Lifestyle Collection 2016-2018 will be available at your local MINI Centre from November.