BMW Classic Partner Programme
BMW UK has launched a new BMW Classic Partner pilot programme, marking a significant step in strengthening support for classic BMW ownership across the UK. The pilot includes Sytner Stevenage BMW now officially recognised as part of the international BMW Classic Partner network.
As BMW Classic Partners, selected retailers have demonstrated specialist expertise in classic BMW vehicles, including heritage knowledge, access to original BMW Classic parts and factory‑approved standards of care. Their appointment ensures that UK customers with classic BMW models can access dedicated support locally, while benefiting from the assurance and quality associated with the global BMW Classic programme, to help maintain the value of their classic vehicle over the longer term.
Sytner Stevenage BMW – Serving classic BMW customers in the South East with manufacturer approved heritage expertise and facilities.
Manjit Ahluwalia, Head of Business Sytner Stevenage, said “At Sytner Stevenage, ‘Classic’ is far more than the age of a vehicle - it represents the legacy, craftsmanship and deep-rooted relationships that BMW and MINI have built with customers over generations. That heritage is reflected within our own team. Paul Travers, our Master Technician, brings over 30 years of BMW experience and has supported customers and their vehicles across decades. Our Bodyshop, led by Peter Panico, represents a combined 100+ years of expertise in restoration and repair - preserving not just vehicles, but the stories behind them. Our Aftersales leadership under Alun Clarke, with over 20 years’ experience with BMW, ensures that same standard of care and continuity is delivered every day.”

