BMW strives to be a fully sustainable company by focusing first and foremost on conserving resources. Below is an overview of the holistic approach that guides the corporate strategy of BMW – from cutting CO2 emissions to recycling, to expanding hydrogen technologies, and even to planting peanuts.
"We‘re taking sustainability to a whole new level."
Chairman of the Board of Management of BMW AG
The Group insists on transparency for its targets, which have all been clearly communicated for the period from now until 2030. They include:
Greenhouse gas emissions will be reduced based on sound scientific CO2 savings plans.
Seven million electrified vehicles are slated to be brought to market.
Building sustainable cars means that the CO2 emissions for each vehicle need to be reduced by at least one third over the entire lifecycle of the car.
CO2 emissions at production of BMW facilities are to be lowered by 80 percent globally.
One of BMW corporate objectives is to create an integrated report in which it transparently describes both how sustainable the BMW company is as well as the implementation of its ambitious goals. “We are making the independent testing of our sustainable activities even more stringent than before. Because credibility comes with transparency,” explains Zipse. And Dr. Nicolas Peter, member of the BMW Board of Management, adds that “the figures for our sustainable actions are given the same importance as our financial figures.”
E-mobility is the foundation
A key part of the BMW sustainability strategy is the expansion of the range of EVs on offer (➜ Read more: 10 years of BMW i). As the number of electric vehicles increases, CO2 emissions will decrease. Starting in 2023, the BMW Group will have about a dozen fully electric models on the road (➜ Read more: Electric cars explained). “We are looking to aggressively expand our fully electric range so they do not remain a niche segment,” Zipse clarifies. This group also includes cars that operate using hydrogen technology and fuel cells (➜ Read more: How hydrogen fuel cell cars work).