Shortly before the end of the year, the BMW Group celebrated the delivery of its one-millionth electrified vehicle: Pieter Nota, member of the Board of Management of BMW AG responsible for Customer, Brands and Sales handed over the milestone vehicle, a BMW iX xDrive40, to its owner at BMW Welt on 6 December. The company included a special bonus with the delivery: The customer not only received the keys for his new vehicle, but also a BMW Wallbox, including installation, to enable safe and convenient home charging, as well as a credit for public Europe-wide charging with BMW Charging.
“The delivery of our one-millionth electrified vehicle marks a milestone in our transformation – and we already have the next one in our sights: We aim to break through the two-million mark in just two years,” said Nota. “Thanks to our steadily growing product range, we are setting ourselves ambitious sales targets, in particular for fully-electric vehicles: In 2022, we aim to double this year’s sales. By 2025 the BMW Group will have delivered around two million fully-electric vehicles to customers. We expect at least one out of every two BMW Group vehicles sold to be fully electric by 2030,” Nota continued.